by Jane Havercroft | 19 Nov, 2024 | Blogging and Content Writing, Content Writing, Copywriting, Website Writing
If you’re a service-based business owner wondering how to attract more clients online, you’ve likely come across terms like SEO (search engine optimisation), copywriting, and content marketing. But what is SEO copywriting, and how can it help your business...
by Jane Havercroft | 1 Jul, 2024 | Blogging and Content Writing, Business Writing, Content Writing, Marketing Tips for Your Business
Some people might think that blogging for your business is dead, but it’s still a crucial strategy for service business owners looking to establish and maintain a strong online presence. Despite the emergence of various digital marketing trends and the growth of...
by Jane Havercroft | 10 Oct, 2023 | Blogging and Content Writing, Business Writing, Content Writing, Editing and Proofreading
In the world of business communication, precision and clarity are non-negotiable. Whether it’s social posts, marketing collateral, coursework, or website pages, the quality of your content speaks volumes about your brand. The art of self-editing is something...
by Jane Havercroft | 26 Jun, 2023 | Blogging and Content Writing, Business Writing, Marketing Tips for Your Business, Social Media Tips
My number one tip for marketing your business is to be consistent. It’s not the sexiest strategy in the world, but it helps me grow my business and attract new clients. Being consistent means showing up regularly on your social media or your marketing platform...
by Jane Havercroft | 9 Oct, 2022 | Blogging and Content Writing, Real Estate Copywriting
Real estate agents produce a lot of written content, and as a real estate copywriter, I love getting their marketing material in my mailbox. It’s always great as a homeowner to know how the local market is doing in my Central Coast suburb. But as a real estate...
by Jane Havercroft | 31 Jul, 2022 | Blogging and Content Writing, Real Estate Copywriting
Are real estate agency blogs still a useful marketing tool in 2022 when video content is having its moment? The answer is yes. As part of your long-term content strategy, writing regular blog posts is an excellent way to market your real estate agency in Australia....