by Jane Havercroft | 31 Jul, 2022 | Blogging and Content Writing, Real Estate Copywriting
Are real estate agency blogs still a useful marketing tool in 2022 when video content is having its moment? The answer is yes. As part of your long-term content strategy, writing regular blog posts is an excellent way to market your real estate agency in Australia....
by Jane Havercroft | 30 Jun, 2022 | Real Estate Copywriting
If you are a real estate agent, then the chances are that you write your property listings by yourself. Maybe you love using your writing skills to write persuasive copy that sells a house. Or perhaps it’s an area of your job that you loathe but still must do....
by Jane Havercroft | 12 Aug, 2019 | Blogging and Content Writing, Content Writing, Copywriting, Real Estate Copywriting, Website Copywriting, Website Writing
When I first started learning how to write website copy in one of my first marketing roles, I had no idea of all it involved. I learned pretty quickly that writing for the web is not the same as writing for print. For starters, there’s a lot of competition out there...